Call Analytics & Sales-Marketing Technology

Every conversation, decoded into revenue.

Best Call Solutions gives UK sales and marketing teams the telephony intelligence to measure, score and improve every inbound and outbound call — from first ring to signed deal.

Live ingestion across UK & EMEA carrier networks
Real-time call signal Processing
4.2Mcalls analysed / month
<500mstranscription latency
99.99%platform uptime
Capabilities

Three layers of voice intelligence, one platform.

We unify telephony, data and AI to turn the call channel from a cost centre into your highest-intent revenue stream.

Call Analytics

Full-funnel telephony measurement from the moment a number is dialled to the outcome it drives.

  • Dynamic number insertion & campaign attribution
  • Source, IVR path and outcome tracking
  • Keyword spotting and silent-time detection
  • Custom dashboards with export-grade reporting

Inbound & Outbound Sales Marketing

Intelligent routing and dialler insight that get the right call to the right person, faster.

  • Smart routing by intent, region and value
  • Lead scoring on every answered call
  • Outbound campaign pacing & connect-rate insight
  • Call-back orchestration to cut missed revenue

Conversation Intelligence

Every call transcribed, scored and mined for the signals that predict conversion.

  • Real-time transcription with speaker separation
  • Sentiment, talk-ratio and objection analysis
  • Compliance and PCI redaction built in
  • Coach-able playbooks from your best calls
Measured impact

The voice channel, under a microscope.

Aggregated across our UK customer base — retail, finance, insurance and field services.

+37%
average conversion lift after routing optimisation
62%
fewer missed call-backs with smart orchestration
4.2M
calls analysed per month across the platform
3.1s
median time from ring to scored insight
How it works

From raw signal to revenue decision.

A four-stage pipeline that processes every call in real time, then turns the result into action.

1

Capture the signal

Native telephony integration taps into carrier and PBX traffic with zero infrastructure changes on your side.

2

Transcribe & tag

Speech-to-text runs in sub-500ms, enriching each call with keywords, intent, sentiment and speaker labels.

3

Score & route

Every call receives a conversion score, then triggers routing, call-backs and CRM sync automatically.

4

Act & coach

Teams see live dashboards and coaching playbooks so the next call is always better than the last.

Inbound call flowSample trace
Inbound call received — source: Paid Search · 0141
IVR & intent detection — "insurance renewal"
Route to renewals team
Queue & call-back offer
Conversation scored · 0.91 conversion
Analytics Telephony Positive outcome Fallback path
Why it matters

The call is your highest-intent signal.

Web visits are anonymous intent. A phone call is a customer raising their hand. Here's what happens when you can read it.

Attribute the channel, not just the click

Close the loop between marketing spend and the revenue it actually produces on the phone. Stop guessing which campaigns drive calls — know which ones drive sales.

Compliance by design

UK call recording and data handling are regulated for good reason. Redaction, retention and audit trails are built into the pipeline, not bolted on after.